Cookie Policy
Last updated:
1. What are cookies
Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device on subsequent visits and remember certain information about your session or preferences.
2. How we use cookies
We use cookies and similar technologies for the following purposes: to ensure the website functions correctly, to remember your cookie consent preferences, and — where you have given consent — for aggregated analytics and, separately, for advertising or measurement as described in this policy.
3. Categories of cookies we use
Strictly necessary cookies
These cookies are essential for the website to function. They cannot be disabled. They include:
- Session cookies that maintain your browsing session
- Storage of your cookie consent preferences (for example in your browser's local storage) so the banner does not reappear on every visit
Legal basis (NZ / GDPR): Legitimate interests and, where applicable, purposes authorised under the Privacy Act 2020 for operating our online service. No consent is required for strictly necessary cookies.
Analytics cookies
If you accept analytics cookies, we or our analytics partners may use cookies or similar technologies to collect information about how visitors use the site — for example which pages are visited and how long is spent on each page. We use this information in aggregate to improve content and structure.
Legal basis: Consent. These technologies are only used after you accept analytics cookies via the cookie banner (or equivalent consent mechanism).
Marketing and advertising cookies
If you accept marketing cookies, we or our advertising partners (for example Google when Google Ads or related measurement tags are used) may set cookies or use similar technologies to measure advertising effectiveness, cap how often you see an ad, and show more relevant ads based on your activity on this and other sites.
These technologies are not used for that purpose unless you have accepted marketing cookies. Where Google products are used, Google's use of data is also described in How Google uses information from sites or apps that use our services. You can manage some ad personalisation in Google Ads Settings.
Legal basis: Consent (including consent required for personalised advertising and measurement under applicable rules in New Zealand and, where relevant, the GDPR).
4. Cookie retention periods
- Consent preference record (localStorage): 12 months from the date of consent
- Session cookies: deleted when you close your browser
- Analytics cookies: up to 13 months, depending on the analytics provider
- Marketing and advertising cookies: up to 13 months or as set by the advertising partner, in line with their policies
5. Managing your preferences
You can manage your cookie preferences at any time by clearing your browser's local storage for this domain and reloading the page. The cookie consent banner will reappear and allow you to make new selections.
You can also control cookies through your browser settings. Most browsers allow you to block or delete cookies entirely. Note that blocking strictly necessary cookies may affect the functionality of the website.
For industry-wide advertising controls in some regions, tools such as the Digital Advertising Alliance (where available) may offer additional opt-outs.
6. Third-party cookies and similar technologies
Some cookies or similar storage may be set by third-party services embedded in the website, such as font or icon libraries loaded via a content delivery network. Those providers may receive technical data (such as IP address) in the normal course of delivering assets.
Analytics and advertising providers (when enabled and consented to) act as independent or joint controllers or processors depending on the product; their privacy notices apply in addition to ours. We list the main categories on this page; specific provider names may be updated here when we change tools.
7. Changes to this policy
We may update this Cookie Policy from time to time. The date at the top of this page reflects the most recent revision.
8. Contact
For questions about our use of cookies, contact us at chat@lovelyvibrant.world or see our Privacy Policy for full contact and agency details.